- Conflict and competition
- Study the competition
- Rising above it
IN A READING
Competition, and I’d treat it as information rather than a threat. Look at what they’re doing and what they’re not doing.
Study the competition
This is conflict and competition, and it’s one of the most consistent cards in the deck for me. What you do with it is the part that matters. If we study the competition, and we see what they’re doing and what they’re not doing, and then we do something to stand out above them, we really can. That’s strategy, not comfort. I used to call this one Indiana Jones, because to me it’s a card of going on a crazy adventure to find some treasure, and I still read it that way. These days I’m also watching for the resistance people have to the risk the adventure asks for. I’ll add that everybody is getting this card at the moment. The era itself is competitive.
In the good stuff
You’re already rising above the competition rather than fighting it.